News

We’re a woman-founded brand led by an 80% female workforce, so celebrating International Women’s ...

Your cleanser is the first step in a clean skincare routine, but have you ever wondered how often...

When it comes to achieving a truly deep clean, double cleansing is a skincare technique that has ...

When it comes to cleansing your face, the type of cleanser you choose can make a world of differe...

When it comes to that perfect, radiant pout, the right lip shiner is the key. Whether you’re goin...

Eyeshadow creasing is a dilemma that makeup users have been trying to solve since eyeshadow was c...

Blush is one of the easiest ways to give your complexion a pick-me-up. Just a pop of color on you...

From their transformative nature to their skin-friendly formulations, pH-adjusting lip color is l...

Layering skin products can seem like a complex puzzle. With so many products on the market, it's ...

Our theme for this holiday season was based around the classics—classic holiday nostalgia, our c...

The holiday season is the perfect time to elevate your makeup game—think radiant skin, bold lips,...

Radiant, dewy, glowing skin is the ultimate sign of healthy skin. It's also at the heart of our e...

Keeping your skin and makeup looking dewy fresh from morning to night takes a bit of know-how. Th...

Whether the craze of the holidays have taken away some sleep or simply the daily grind, the good ...

There’s something truly magical about luminous eyeshadows—they capture and reflect light in a way...

Our first collaboration with DÔEN was so beloved by all of you that we wanted to give you more. T...

We like to think of our clean beauty as classics—the products you'll go back to again and again t...

The holiday season is here, and it’s the perfect time to bring a little extra sparkle and warmth ...

This holiday, we’re keeping it classic—because if you can’t be a little nostalgic during the holi...

Looking for a lip gloss that isn't sticky? Legendary Lip Oil is here for you. If you've ever foun...

Finishing off your makeup look with a lip sounds simple, but with so many different formulas to...

You may have noticed lip oils are getting a lot of love lately—and for good reason. These buzzy...

As time goes by, makeup trends change and evolve. Ultra-matte, full-on glam from years past has b...

We just launched the missing piece to your lip lineup: Legendary Lip Oil. Like skincare for your ...

There are some makeup trends you’re probably ready to retire for fall, but if a pretty natural fl...

Making edits to your wardrobe is a typical to-do project come fall. Out go the sundresses, shorts...

Have you noticed red blush trending on Instagram and TikTok? It’s no secret blush is having a maj...

The crisp air is coming and the itch to replace bright hues with moodier tones has begun. From y...

So you're trying to choose a sunscreen but you can't decide whether SunCoverup or SuperNatural wo...

When it comes to protecting your skin from the sun’s harmful rays, sunscreen is your best friend....

After hundreds of requests from the RMS Beauty community, and over seven years in the making, the...

Tahira Herold has been a professional makeup artist for over 25 years, with a focus on natural an...

You can’t go wrong with a nude lip. It can effortlessly complement a dramatic smokey eye or finis...

Our founder and master makeup artist Rose-Marie Swift’s love of Savannah, GA runs deep so it’s no...

There’s so much talk in the beauty world about clean ingredients in makeup and skincare, but what...

Rose-Marie Swift was never a fragrance person until she discovered the naturally derived scents o...